A Century of Trust

DIGITAL MARKETING SPECIALIST

January 29, 2020
Job Description:
  • Conduct research on industry-related topics;
  • Draft well-structured articles using digital word processing and publishing platforms;
  • Conduct keyword research and use SEO guidelines to optimize content;
  • Promote content on social networks and monitor engagement (e.g. comments and shares)
  • Identify customers’ needs and recommend new topics;
  • Coordinate with Marketing and Design Teams to illustrate articles;
  • Conceptualize and design materials such as social media graphics, web banner ads and/or videos as part of the digital campaigns of the company;
  • Manage end-to-end digital projects;
  • Keep abreast with digital media development.
Job Skills and Requirements:
  • Candidate must possess at least Bachelor’s/College Degree in Marketing, Communication, Creative Mutimedia, Digital Media, Information Technology or relevant field
  • At least 2 years of working experience specializing in digital marketing, advertising, digital publishing, content writing or related field;
  • Highly proficient in Adobe Creative Suite;
  • Advance knowlege in Photography and Videography;
  • In-depth experience on Content Management Systems (e.g. WordPress);
  • With excellent writing and editing skills;
  • Time-management skills;
  • Knowleadgeable with Search Engine Optimization (SEO).

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